Monday, November 10, 2014

Borchetta: Taylor Swift Music Pulled Over 'Respect of The Fans'

Scott Borchetta
Last Friday on "Sixx Sense With Nikki Sixx", national radio host and Motley Crue bassist Nikki Sixx and co-host Jenn Marino welcomed Scott Borchetta, president and CEO of Big Machine Label Group.

Borchetta spoke candidly about the headline-making decision to pull Taylor Swift's music catalogue from streaming service Spotify, the reasoning behind it, and why it's important for the future of the music industry.

Borchetta stated, "We have never put them on any free streaming services for the first 90 to 120 days. And the reason being is we never wanted to embarrass a fan. What I mean by that is, if this fan went and purchased the record, CD, iTunes, wherever, and then their friends go, 'Why did you pay for it? It's free on Spotify.' We're being completely disrespectful to that superfan who wants to invest, who believes in their favorite artist.

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