Atlanta Radio: Tad Lemire To Join WSB-FM Morning Show

Tad Lemire

Cox Media Group/Atlanta Radio has announced Tad Lemire to join Melissa Carter on WSB 98.5 FM B98.5 morning show.

Lemire, formerly on CMG Tulsa’s WRAV 96.5 FMMix 96, will join Carter on the new Tad & Melissa Show weekday mornings 5 to 9 a.m. beginning Feb 1.

“Tad is a rising star in Cox and I’m thrilled to welcome him to B98.5 and Atlanta,” said CMG Atlanta Radio VP and General Manager Donna Hall.

“The energy, passion and chemistry he and Melissa have will take this morning show to new heights and I’m certain that our listeners will love what they hear.”

Previously, Tad was on mornings at Star 99.9 FM in Connecticut and on WSNE and WCTK in Providence, Rhode Island. “Tad can lead a morning show like no one else,” said Chris Eagan, Director of Branding and Programming for B98.5 and 97.1 The River.

“His clever wit is second to none and his work ethic is tireless. I can’t wait to hear him on the air.”

WSB 98.5 FM (100 Kw) Red=Local Coverage

“I am thrilled to be working with Chris Eagan again and continuing my career with Cox Media Group,” added Lemire. “This is truly the best media company in the business, and the opportunity to work with Melissa Carter was one I couldn’t pass up.”