Friday, November 17, 2017

Twin Cities Radio: MLB Returns To Entercom's WCCO


WCCO 830 AM returns as the Minnesota Twins' Twin Cities metropolitan area affiliate, highlighting a fully integrated radio partnership announced Friday by the organization in conjunction with Entercom Communications Corporation.

Starting with the 2018 season, WCCO will air all Twins regular-season and postseason games as well as Spring Training coverage across the metro area, reports mlb.com.

"The Minnesota Twins are ecstatic to be in partnership with Entercom and eager to play a role in helping the company implement a new vision for their radio properties across our marketplace," Twins president and CEO Dave St. Peter said.

"The Twins are beyond thrilled to have this opportunity to return our radio broadcasts to WCCO AM 830.

"Twins baseball on WCCO Radio was an Upper Midwest tradition for more than four decades. We look forward to building on that tradition with a new era of Twins baseball starting in 2018."
Twins games were aired on WCCO AM 830 for the club's first 46 seasons from 1961-2006. As part of the partnership, the Twins will continue to produce all game broadcasts, including 30-minute pregame and postgame shows.

On the programming side, WCCO AM 830 and other Minnesota-based Entercom properties -- including 104.1 JACK FM and BUZ'N @ 102.9 -- are committed to a year-round lineup of baseball coverage featuring Twins players, coaches and broadcasters.

WCCO 830 AM (50 Kw)
All Entercom properties will feature comprehensive Twins coverage during the season, including special promotions and gameday shows originating on location in and around Target Field, from Fort Myers, Fla., for Twins Spring Training and at community events across Twins Territory.

"We are thrilled to welcome the Twins back to their iconic home on WCCO," said Mike Dee, Entercom's president of sports.

"As the unrivaled leader in local audio sports rights across the nation, Entercom is committed to growing our play-by-play roster where it makes smart, strategic sense.

"Clearly the Twins are a blue chip franchise on the rise. As a newcomer to the Minneapolis-Saint Paul market, we are especially grateful to the Pohlad family and Dave St. Peter for their confidence in us. With the addition of the Twins, we are proud to be the flagship home for 45 professional teams across the four major sports, including 14 in Major League Baseball."

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