James Cridland's PodNews: Your Wednesday, April 24 Briefing

➽From podnews.net, your complete daily briefing for podcasting and on-demand.   Subscribe to get the full newsletter free

Wednesday, April 24, 2024

👉Spotify has released its Q1/24 financials. The company made over €1bn gross profit (US$1.07bn) for the first time; and returned €197mn of net income.

Spotify’s profit margin for Q1 increased Y/Y from 25.2% to 27.6%. It laid off over 2,300 people last year, and raised prices in many territories.

  • Ad revenue grew 18% Y/Y. “Podcast advertising revenue grew faster than music, driven by significant growth in impressions sold … partially offset by softer pricing. The Spotify Audience Network saw high single digit Q/Q growth in participating publishers and shows.” The company doesn’t split out podcast revenue.

  • Spotify now has 615mn monthly users (up 19%): below expectations. It grew paid subscribers by just 14%, to 239mn.

👉86% of branded podcasts increase a brand’s affinity with their listeners, says new data from Signal Hill Insights. Branded podcasts also help with brand recall. The 2024 Branded Podcasts Benchmark Report is released today.


👉iHeartMedia has launched the Women’s Sports Audio Network, which it calls the first ever audio platform dedicated to women’s sports.


There's More to Read:  HERE




Tuesday, April 23, 2024

👉EXCLUSIVE: The Webby Awards will announce the winners of the 28th annual awards later today. Podnews can reveal that Julia Louis-Dreyfus will receive the Webby Podcast of the Year Award for Lemonada Media’s Wiser Than Me and her embrace of the internet as a platform for connecting generations through meaningful, funny and important conversations with unforgettable women. The Webby Podcast Company of the Year goes to iHeartMedia. We’ve details of 14 more awards, ahead of the release of the full list.


👉Google appears to have set a date for Google Podcasts to be switched off in countries outside the US. A support document has been updated to say “Users outside of the United States will be able to use Google Podcasts until mid-to-late June 2024”, 9to5Google has spotted.How’s YouTube being reviewed? YouTube Sucks For Podcasts, is the none-too-subtle headline from Android Police.


👉Inside Podcasting, a podcast newsletter, has not published an issue since Mar 21. We understand that a majority of the editorial staff at the company have been laid off.


👉Spotify is removing the separate login for “Spotify for Podcasters”, its podcast host. From May 14, you’ll be required to use a Spotify login, rather than your old Anchor/S4P one. The benefits are that you’ll be able to manage more than one podcast with the same login, and be able to invite teams.


👉Veritonic has inked a deal with AppsFlyer, to allow the company access to real-time data on in-app conversion actions across mobile devices.


👉There's More to Read:  HERE




Monday, April 22, 2024


👉EXCLUSIVE: Spotify is no longer a member of the IAB, having quietly ceased its membership in the last three months. After a press enquiry from Podnews, Spotify’s Megaphone, Chartable and the Spotify for Podcasters host formerly known as Anchor were removed from the published list of compliant companies for podcast measurement. They last underwent certification in 2020.

  • “Spotify values our longstanding partnership with the IAB,” a Spotify spokesperson told Podnews. “For 2024, we’re taking a pause to make sure that we can participate in an active way and will reevaluate a formal membership later this year. In the meantime, Spotify remains committed to the IAB mission. We champion its efforts and remain deeply connected to the work supporting digital advertising without direct membership this year. While Megaphone, Chartable and S4P are not officially IAB certified at this time, all three platforms are compliant to the IAB v2.1 standard.”

  • Spotify is the largest global digital audio advertising company, with ad-supported revenue in Q4/23 of €501mn ($533mn), compared with SiriusXM $479mn; iHeart digital audio revenue $317mn; Cumulus digital revenue $221mn; Audacy digital revenue $69.1mn; Acast $45mn. All these other companies are IAB members.

👉Podcast hosting company Podbean has been also removed from the list of IAB compliant companies. They were last certified in 2020. The IAB’s Compliance Certification Guide states (p12) that a company must submit for certification at least once in the past twelve months.


👉Last week, Libsyn was recertified under the IAB Podcast Measurement Guidelines v2.1. Captivate and Buzzsprout were last certified under v2.0 in 2020, but both companies are in the process of recertification.The IAB doesn’t publish the costs for undergoing podcast measurement certification; they are - Member: $12,500 (new) / $​6,250​ (renew); Non-Member: $17,500 (new) / $8,750 (renew).


There's More To Read:  HERE




Friday, April 19, 2024

👉Sports fans in the US spend more than two hours longer with audio content every day, according to a preview of the Sports Audio Report from Edison Research, SiriusXM Media and GroupM.


👉Ariel Shapiro’s final Hot Pod was published. In an editorial, she paints a picture of a new industry landscape - where investments have dried up and every project needs to be profitable to survive; and suggests she “got to the party too late”.


👉Triton Digital’s March podcast ranker is out for the US.


👉Podcast hosting company Captivate has rolled-out support for chapters, including image and URL support, in its embedded player.


👉An impending UK election probably means podcast advertising revenue will be adversely affected, according to Adelicious CEO, Andrew Goldsmith. The UK government was one of the first advertisers on podcasts in the country, but rules around election spending are complex.


👉There's More To Read:  HERE





Thursday, April 18, 2024


👉A brand new microphone, the Lewitt Audio Ray, has been launched… with a laser. The microphone has what it calls “autofocus” for sound, tuning the voice depending on how close, or far away, the person is from the microphone. It’s a new and novel idea; our review says it could be an excellent guest microphone, or for use on camera.


👉Rephonic has started rolling out details of Spotify follower numbers for every podcast in its directory. The data appeared in some users’ apps a few weeks ago.


👉Seems that the HotPod “hiatus” will be longer than first thought: all subscribers to the newsletter have had their paid subscriptions refunded. (If that refund is burning a hole in your pocket and you’d like to support us…)


👉How many podcasts make it to 5 or more episodes? Only half of them, says data from the Podcast Index.


👉Libsyn Ads has announced a partnership to represent the Toronto Star’s podcasts for ad sales.


👉There's More To Read:  HERE

No comments:

Post a Comment